East West Enterprises Blog



How outsourcing is more than just cost cutting

By Katrina Teves

  In the words of Lee Kuan Yew, Singapore’s founding father and former Prime Minister, who transformed Singapore from a third to a first world country, “If you deprive yourself of outsourcing and your competitors do not, you’re putting yourself out of business.” Outsourcing began as a way of cutting costs for big businesses, but it’s evolved in a way that now makes it accessible to small and medium sized businesses to help them reduce costs and improve efficiencies too. It also improves your life by freeing you up from…" > Read More



The Importance of Hiring a VA

By Katrina Teves

Hiring a VA is becoming popular these days and has helped many businesses to survive the very challenging world of business and commerce. It is important that you as the business owner don’t just sit around in your office all day, every day. You need to go out and meet new people, relax, enjoy and have fun! As the saying goes, “All work and no play makes Jack a dull boy”. It is pretty much the same with your business. All work and no time to get inspiration will make…" > Read More



How can Virtual Assistants help boost my Business?

By Katrina Teves

Virtual staffing is no longer a new concept, it’s been around for years even before Odesk and Freelancers.com started. Now it seems, almost every business owners, both big and small, has heard about, considered using or uses this solution. Yes, it is a ‘solution’ and you’re about to learn the facts about hiring virtual staff and how they can help boost your business. Virtual assistants are not as expensive as you may think, in fact, it is affordable and among the best solution for small businesses and businesses that are…" > Read More



Hire a Digital Marketing Manager for your business

By Katrina Teves

In this digital age, it is important that you put your business online. Marketing is evolving from the traditional newspaper and radio ads, to social media where everyone is connected. The digital age has made things easier for us. We can now do our shopping online, leave reviews about a restaurant or a company we made business with, and we Google things we want to know about. Ever since the internet has been invented, we are now online dependent, and it is important that your business is found online. According…" > Read More



Why small businesses fail in Australia

By Katrina Teves

In 2015, 60 percent of small businesses stopped operating within the first three years, according to the Australian Bureau of Statistics. The main reason for this is poor cash-flow. It’s an alarming statistic, especially since 97% of all Australian businesses are small. Fast forward to 2018 and sadly the numbers haven’t changed as much as we’d hoped. There could be many factors for this: Bad idea and the lack of market research – all businesses start as an idea. We all have wild and unique ideas and many entrepreneurs succeed…" > Read More



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